Custom Research Brokerage
We routinely solicit recommendations in our surveys of corporate research clients for suppliers with truly unique or differentiated capabilities. These recommended sources are then sent a short profiling questionnaire to assess their expertise independently of any request for proposal.
Research Innovation and ROI has extensive experience driving change inside large companies and understands that what most suppliers say is actionable is not. We understand how to overcome barriers to actionability and elevate perceptions of the research function concurrently.
We accomplish this through our unique framework growing out of our best practices research:
Screening and Prioritization Processes: Leading research departments train their stakeholders over time to view research as a decision-driving activity rather than a tool for validation. We've developed a series of internal stakeholder surveys and a methodology for prioritizing research requests that will not only lay the groundwork for demonstrating return on investment and linking research with financial performance, it will get better information from your stakeholders further in advance
Framework for Business Problem Diagnosis- We have a formal process from going stated research objectives to underlying business problem diagnosis to ensure that the research answers the most fundamental questions.
Conversation Guides- Wouldn't it be great if a research firm gave the same attention to the research scoping process of a study as it did to making sure a survey was perfect and a report was perfect? We have systematized the consultative front end of the process by generating a database of over 1000 questions customized by type of research that can be included in your internal stakeholder surveys. These questions follow a formula that focuses on underlying business problems to setting action standards.
Best of Breed Talent- With a background in executive recruiting, we access best of breed talent for your project that is tailored for your company. Do you have someone in mind you want us to recruit for a strategic project? We go after the talent you need - not the talent we happen to have on staff.
Best of Breed Technology- We are constantly reviewing and incorporating new tools into our research process and as broker, we are not afraid to bring in other resources for fear of "losing control" of the relationship.
Reporting Automation- We can update slide from a tracking or customer experience study in minutes, eliminating the need for manual labor and human error.
Adapting best practices from sales- We develop action plans for selling the research to different stakeholders and we understand that the work is not done when the report is finished.
Quantifying Financial Performance- We have developed simulators for demonstrating return on investment and this is critical to ensure that research does not descend into a commodity in your organization.