We offer unmatched feasibility as the industry leader in difficult studies. Our network of over 120 million respondents in addition to our proprietary information technology sample allows us to finish studies faster with more representative data sets. We are constantly on the lookout for lesser known data sources, publishers, industry associations, and telephone recruiting partnerships. Any one panel will underperform at times if respondents are overwhelmed with survey requests during peak times. We ensure redundancy from the outset having multiple sources engaged at the beginning. Many panel providers will avoid working with some competitors for political reasons because they view certain companies as a threat to their own business. They also hesitate to reach out to partners until their own sample is exhausted because they do not want to lose margin. As researchers, we understand that your needs are most important and that your methodological needs drive the sample selection, not the other way around. Have you ever had a sample provider ask you to change your specifications because their proprietary panel could not finish a study? This is ridiculous- letting sample people modify your research plans is like having a monkey pilot a space shuttle. Because every panel has a bias of some kind, blending panels that use different sourcing strategies will ensure more representative sample than using any one panel. As researchers, we are PARANOID about anything that can go wrong with your study. We always have a plan A, a plan B, a plan C, and a Plan D-Z. We do not leave anything to chance.
Some of the difficult studies in which we excel include:
- Business to Business Studies
- International Studies
- Low Incidence Studies
- Large studies that need to be finished quickly
- Geography constrained studies in the United States focused in certain zip codes, states, DMA’s, etc.
- Healthcare Studies
- Mixed-Mode studies including a phone supplement
- Complex studies with subquotas
- Studies where you want validation of roles through LinkedIn
- Studies where you have to be in and out of field quickly
- Studies where you need expert programming and you feel better with another experienced set of eyes on the programming
- Studies where you feel better having senior research expertise available even if you don’t use it
- Studies where you feel better working with senior researchers than junior project managers who don’t understand research
- Studies using lower incidence targeting: Automotive, Unacculturated Hispanics, High Net Worth, Gamers, etc.